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Open-source ideas [mash up management strategy]

Open-source ideas [mash up management strategy]

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Companies are beginning to throw open their doors and take input from a much wider range of sources. In effect, they are mashing up the corporation by making use of skills and knowledge from anyone who cares to help. Amazon's Mechanical Turk online application provides a way to bring users into a business, bringing the old idea of doing piecework at home into the online age. The online store presents the site as "a marketplace for work" where individuals work on "human intelligence tasks".

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