When push comes to crunch [IT return-on-investment]

When push comes to crunch [IT return-on-investment]

For access to this article, please select a purchase option:

Buy article PDF
(plus tax if applicable)
Buy Knowledge Pack
10 articles for $120.00
(plus taxes if applicable)

IET members benefit from discounts to all IET publications and free access to E&T Magazine. If you are an IET member, log in to your account and the discounts will automatically be applied.

Learn more about IET membership 

Recommend Title Publication to library

You must fill out fields marked with: *

Librarian details
Your details
Why are you recommending this title?
Select reason:
Engineering & Technology — Recommend this title to your library

Thank you

Your recommendation has been sent to your librarian.

ROI return on investment is an acronym that looms large in the IT lexicon, but try to pin down a standard definition for it, and you'll soon be foxed. The principle reason why it is so hard to define is because the term's meaning changes broadly, depending on the project and the clients' needs. Its multiple definitions do not stop the term from being bandied around, however, and in erratic economic conditions it is important that IT professiona" who may be engaged in negotiation with vendors or integrators. ROI is often measured using a mixture of tangible and intangible factors. Larger organisations are able to see financial returns much more clearly, and can devise an ROI focused on cost savings, etc; but for smaller IT departments, such as Malcolm Burrows' team at petfood brand Butchers Pet Care, the focus is on building relationships.

Related content

This is a required field
Please enter a valid email address