Car-sharing systems with electric vehicles are an alternative to reduce commuting times in big cities and also to mitigate air pollution. Car-sharing exists in 1100 cities around the world. These systems have had positive effects in the cities, replacing between 9 and 23 private vehicles for each car. This document proposes a public car-sharing system for Bogotá. The article focuses on the design and manufacturing of the car concept. The car design was oriented to manufacturing of a prototype under a concurrent design and engineering methodology. The car concept offers a persuasive solution for encourage users to prefer public transport. As a result, an industrial design patent for the concept car design was obtained. The proposal maintains the private car user experience in a public transport service. A mobile application is also proposed to request and reserve the service, taking Las Nieves sector in Bogotá downtown as a case study.