Timing is a fundamental property of media experiences. In particular, multi-device scenarios require a shared timing to provide engaging, coherent services to users. Trends are also that people have multiple devices available, and that they do not limit the usage to one device at a time. The industry caters to these developments in a variety of ways, often using expensive, custom solutions to limited areas or targeting short term issues that lock down users to particular devices and services. This paper discusses some existing solutions, and indicates how they could benefit from shared timing, as provided by the suggested HTML Timing Object and online Shared Motions..